Dutch payments company Adyen is significantly ramping up its presence in India, signaling strong confidence in the country’s long-term digital payments and cross-border trade market. While global rivals Stripe and PayPal have retreated from parts of the Indian market due to regulatory hurdles, Adyen is pursuing an aggressive expansion strategy.
Gary Yang, Adyen’s Asia-Pacific president, confirmed that the company will continue to grow its Indian workforce. Although specific future hiring numbers or revenue targets were not disclosed, the trajectory is evident: Adyen’s staff count in India has grown tenfold since 2023. The company employed approximately 120 people in the country during the first half of 2026.
A Different Path in a Tough Market
India’s payments landscape is known for its strict regulations, which have caused difficulties for several international players. Stripe exited India in 2024, while PayPal limited its India operations to cross-border payments in 2021, abandoning domestic services.
Adyen chose a different route. In 2024, it obtained a payment aggregator license, authorizing it to handle both domestic and cross-border payments in India. The company also established a technology hub in Bengaluru to support its local operations and product development.
Adyen’s financial performance in India underscores its optimism. Pre-tax income from its India business more than doubled in 2025, rising to EUR 3.18 million from EUR 1.45 million in 2024. Globally, Adyen reported a net income of EUR 1.06 billion in 2025.
Building for What Comes Next
Adyen collaborates with global firms such as Adobe on their Indian payment strategies and assists Indian companies like travel platform Oyo in expanding abroad. The company has adapted its systems to comply with Indian regulations, including data localization laws, recurring payment mandates, and support for UPI, the country’s dominant payment system.
Looking forward, Adyen is exploring “agentic commerce,” where artificial intelligence tools could eventually search for products and execute payments on behalf of users. The company’s India strategy revolves around expanding local operations and enabling payment services for both Indian and international businesses.